Creating Brand Value
studiokuehn works as a strategic and creative partner to develop brands with clarity, purpose and longevity.
We work with brands over time — from defining their foundations to shaping visual presence within a clear brand identity.
A holistic approach to brand development
Strategic Branding
Strategic clarification of brand identity, positioning and direction.
We define the core of a brand — its purpose, relevance and role — and create the foundation for consistent decisions and meaningful communication.
Creative Direction
Creative leadership of ideas and implementations, led by Katharina Kühn.
We translate strategy into clear visual concepts and guide brands with a strong editorial perspective — ensuring consistency, quality and alignment across disciplines.
Brand Identity & Corporate Design
Development of clear and distinctive brand identities. From logo and typography to colour, layout and visual language, we design coherent systems that provide orientation and ensure recognition across all touchpoints.
Digital Presence
Design of digital brand experiences with structure, clarity andstrong user guidance. Websites as an integral part of the brand system —reduced, considered and purpose-driven.
Visual Storytelling & Production
Conceptual development and creative direction of photo and filmproductions. We create visual storytelling that communicates brand values with credibility, consistency and intent — from concept to final execution.
Creative Consulting
Strategic and creative sparring for internal teams. Guidance, feedback and quality assurance for brands that implementdesign in-house and seek clarity, alignment and strong creative leadership.
Services include:
Concept
Briefing/Rebriefing. Strategic Brand Building and Positioning. Corporate Identity. Brand DNA. Definition of the Look & Feel.
Design
Brand Identity Design. Logo. Stationary. Corporate Design. Visual Design. Print Material. Webdesign. Shooting Concepts. Art Direction. Creative Direction. Creative Lead. Creative Consulting.
Production
Visual Storytelling. Full-Service Shootings with Casting, Team Set up, Creative Supervision and Post Production.
